Los Silva is an entrepreneur and advisor who has helped hundreds of companies in eCommerce, SaaS, Real Estate (and more) to grow, scale and exit their businesses.
He owns multiple agencies in the eCommerce, social media, and creator spaces and has spent over $100M in advertising, helping numerous brands scale to 8 and 9-figure sales.
In this episode, Los shares his story from hustling to sell video projectors online, to leveraging his network and building eCommerce brands that scale.
You’ll hear Los talk about the power of brand. He explains that in his early career as a digital marketer, his primary focus was on launching high-ticket offers. While it was a quick way to make money, he realized sales could drop just as fast as they could jump, resulting in a volatile business model. Today, he builds brands that last, making them more attractive for future acquisitions.
We also discuss using social media to drive sales, what to do when a business partnership fails, tactics to qualify leads, and more.
Tweetables
“Brand matters. If you don’t have that, you’re not valid.” – Los Silva
“Money to me accelerates time to have with people you love, so you can create memories.” – Los Silva